Left to Survive is an action shooter game with the post-apocalyptic world setting with a base building feature.

To strategize and execute a compelling limited-time sales offer tailored specifically for Japanese users coinciding with the Golden Week holiday. The primary objectives were to enhance user engagement, stimulate an increase in sales figures within the targeted timeframe, and strengthen brand visibility and affinity among the Japanese market segment.

Crafting a comprehensive Sales Offer composition concept and structured pricing strategy tailored specifically for users in Japan. This initiative aimed to create a compelling value proposition that resonated deeply with the cultural and seasonal dynamics of the Golden Week holiday, thereby maximizing user engagement, driving sales growth, and solidifying brand presence in the Japanese market.

Limited-time offer design for Golden Week in Japan:

• Sales Offers composition concept, including pricing structure for Japanese users
• Social Network posts (Discord and Facebook) in Japanese and English
• Sales icon and sales offer screen designs
• Art and promotional texts for Google promotional content
• LQA